Resources

Research, Case Studies, And Vendor Comparisons

The original research, competitive analysis, and proof points behind the TalentXi platform — built for VPs of TA who are done with job-board markups.

Featured Resource
Case StudyHealthcareRetargeting

Healthcare Hiring Platform Cuts Cost Per Applicant By 69% In 60 Days

How retargeting warm audiences outperformed cold job-board outreach in a slow, high-consideration hiring market.

Case Study

Healthcare Hiring Cost Reduction

69%
cost per applicant reduction
60 days
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Library

Comparison

Competitor Comparison

TalentXi vs. Indeed, Appcast, Joveo, and Recruitics — side by side on bidding, channels, and integration.

Articles

Articles

Analysis, playbooks, and short reads on programmatic recruitment advertising from the TalentXi team.

Press

Press

Announcements from TalentXi, including the launch of the first true programmatic recruitment advertising platform.

History

Patent & History

The original programmatic recruitment advertising patent and the foundation of TalentXi.

Video

Video

CEO Jason Gorham talks about pre-passive candidates and how programmatic recruitment reaches them before they start searching.

Guide

Programmatic Job Advertising

The complete guide: what programmatic job advertising is, what it costs, which channels it buys, and how to choose a platform.

Guide

How Programmatic Recruitment Advertising Works

A step-by-step guide to real-time bidding, DSPs, and why pay-per-click job distribution is not programmatic.

One-Pager

Fraud Reduction

How TalentXi removes fake applicants and bot traffic by taking job postings off the public web.

Careers

Chief of Staff

Fractional-to-full-time role supporting TalentXi's CEO at events and speaking engagements.

What Is A DSP?

Demand-Side Platform: The Engine Behind Real Programmatic Advertising

A DSP is software that lets a buyer bid on ad impressions in real time across thousands of websites, apps, streaming channels, and digital screens. Instead of calling a publisher and negotiating a rate, the DSP enters an auction milliseconds before the ad loads — and only wins the impression if the price, audience, and context match what the buyer wants.

What A DSP Does

  • ·Bids on ad impressions in real-time auctions across open-exchange inventory.
  • ·Targets audiences by behavior, geography, device, and content context.
  • ·Optimizes spend toward outcomes — not just clicks or impressions.
  • ·Connects to supply via ad exchanges and enterprise DSPs.

Why It Matters For Hiring

  • ·Reaches candidates beyond job boards — on news, CTV, audio, gaming, and DOOH.
  • ·Pays only what each impression is worth, not a flat posting fee.
  • ·Optimizes toward quality applicants and hires, not just volume.
  • ·Runs on data you already have — or your XML feed. No ATS integration required.
  • ·Little to no fake-applicant fraud — there is no public job posting URL for bots to crawl.

Want To See How This Applies To Your Roles?

We run against the data you already have — or your XML feed. No integration required.