The Zero Waste Job Ad Engine

XiBid reads your XML job feed and runs your openings as real digital ads across the open web. New reqs go live in minutes. Closed reqs stop spending the moment they leave the feed.

Four steps from XML job feed to programmatic ads: feed connects, data parsed, DSP activated, jobs run as ads with filled jobs paused

Realtime - Automated.

How XiBid works

Four steps, no engineering project, no change to how your team posts jobs.

  1. 01

    Provide Us Your XML job feed

    The same feed you already send to job boards. Setup is a URL, not an integration.

  2. 02

    Each job is parsed into targeting

    Title, specialty, location and requirements are read from the feed and turned into audience and geography for that specific req.

  3. 03

    Ads are bought through a demand-side platform

    Real-time bidding across the open web, using audience data from 70+ providers rather than a fixed network of job sites.

  4. 04

    The feed controls the spend

    New reqs go live in minutes. Reqs that leave the feed stop serving. Budget follows what is actually open.

Waste is the default in recruitment advertising

Most job ad budgets leak in three places at once, and the reporting rarely shows it.

Filled roles keep running

A req closes on Tuesday and the ads keep serving until someone remembers to pause them. Every impression after that is paid for and worthless.

Invalid traffic gets billed

Bots and click farms are a fact of job advertising. XiBid filters invalid traffic pre-bid, so it is screened before a bid is placed rather than disputed after the invoice.

You can't see where money went

Networks report in aggregate. XiBid reports at log level: every publisher, every placement, every dollar, exportable.

Your jobs run where candidates already are

Not another job board network. XiBid buys the same inventory consumer brands buy, which means it reaches people who are not searching for a job today.

  • Display
  • Video
  • Connected TV
  • Streaming audio
  • Native
  • Digital out-of-home
  • In-game

What XiBid is not

Being specific about this saves everyone a discovery call.

  • Not an ATS integration

    XiBid reads an XML feed or a CSV export. It does not connect to your applicant tracking system, and it does not need to.

  • Not a replacement for your current channels

    XiBid is built to run alongside what you already do. Most teams start by moving a slice of existing spend, not by switching.

  • Not a black box

    You see every publisher and placement your money reached. If a source performs badly, you can see it and cut it.

Prove it on your own reqs

Move roughly 20% of your current job advertising budget to XiBid and run it against your existing campaigns on the same openings.

Same jobs, same period, two sources. Compare qualified applicants, completed applications and cost. If XiBid does not win on your own numbers, you have lost a fifth of one flight and learned something about your other vendor.

FAQ